Brand consultancy Landor & Fitch introduces "Accessories," a range of adaptive toothbrush add-ons designed to make oral care accessible for individuals with dexterity challenges. With over 142 unique handle designs that can be customized, these add-ons can be applied to any toothbrush, enhancing comfort and ease during teeth brushing.
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These innovative accessories are 3D-printed, custom-made based on online questionnaires, and offer various handle designs, from chunky grips to textured ones with grids, ridges, or spines. They attach to regular or electric toothbrush handles, creating a larger and more accessible grip. The combination of form, texture, and color also gives them a decorative and sculptural appearance.
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To develop this product, Landor & Fitch engaged people with dexterity challenges to co-design it, ensuring it met their specific needs. Through a user-friendly online survey, prospective customers can determine the ideal Accessories handle design for their needs by considering their condition, preferred toothbrush type, comfortable grip shapes, textures, and colors.
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By employing 3D printing technology, these add-ons are sustainably manufactured at low cost and are highly personalized. The aim is to improve oral care accessibility for individuals with disabilities and make oral hygiene more inclusive.